KOHLER X BONNAROO #COMMITTOSIX

We crashed the sweatiest party on earth to sell shorter showers.

The average American spends eight minutes in the shower. We wanted to make it six. So we showed up at Bonnaroo, one of the hottest festivals in the country, installing our showers and launching our #CommitToSix campaign. People tried the products, took the pledge, and helped save water. A win for conservation and for Kohler.

Encore-Worthy RESULTS

THE PRESS COVERAGE

CD: David Crawford | AD: Matt Kunz